Strolling Through History and Style: A Guide to Passeig del Born, Mallorca’s Chicest Boulevard
Nestled in the heart of Palma de Mallorca, Passeig del Born is a boulevard that seamlessly blends the island's rich history with modern sophistication. Once an ancient parade ground, this elegant promenade is now the epicenter of style and culture in Mallorca. Whether you're a history buff, a fashion enthusiast, or simply in search of a charming place to unwind, Passeig del Born offers a delightful experience for every traveler.
A Walk Through Time
Passeig del Born's history dates back to the 16th century when it was originally used for jousting tournaments and military parades. Today, as you stroll along its tree-lined avenue, you can still sense its historical significance. Flanked by stately buildings, including the iconic Casal Solleric, Passeig del Born is a testament to the architectural beauty of Palma.
- Location: Central Palma, stretching from Plaza Juan Carlos I to Plaça de la Reina
- Best times to visit: Early morning for a peaceful walk or late afternoon when the street lights create a magical ambiance
- Insider tip: Look for the bronze statues of lions, which guard the entrance to the boulevard.
High-End Shopping
Passeig del Born is renowned as Mallorca's luxury shopping destination, making it a paradise for fashion lovers. The boulevard is dotted with a variety of high-end retailers, where you can indulge in a day of retail therapy.
Louis Vuitton
One of the standout boutiques on Passeig del Born is the Louis Vuitton store. Known for its timeless elegance and luxury, this store offers a curated selection of handbags, luggage, and accessories that embody the brand's dedication to quality and style.
- Location: Passeig del Born, near Plaça de la Reina
- What makes it special: Exclusive collections and personalized shopping experience
- Insider tip: Visit during weekdays to avoid the weekend crowds and enjoy personalized attention from the staff.
Rialto Living
For a unique shopping experience, head to Rialto Living, a concept store housed in a historic building. Here, you'll find an eclectic mix of fashion, home décor, and art, making it a perfect spot for those looking to find one-of-a-kind pieces.
- Location: Calle Sant Feliu, just off Passeig del Born
- What makes it special: Its blend of art, fashion, and interior design in a beautifully restored setting
- Insider tip: Don't miss the charming café within the store, perfect for a coffee break amidst your shopping spree.
Zara and Zara Home
While not traditionally high-end, the Zara clothing store and Zara Home store are must-visits on Passeig del Born. Both are located in beautifully renovated old buildings that offer an elegant shopping experience. The combination of contemporary fashion and stylish home décor in these eye-catching locations adds a unique touch to your shopping journey.
- Location: Along Passeig del Born
- What makes it special: Beautifully restored architecture that enhances the shopping experience
- Insider tip: Look for seasonal sales to find fantastic deals on the latest trends.
Relojería Alemana - Official Rolex Retailer
For those who appreciate luxury timepieces, Relojería Alemana is an official Rolex retailer that offers an exquisite collection of watches. This store is a haven for horology enthusiasts and those looking for a statement piece.
- Location: Near the middle of Passeig del Born
- What makes it special: Exclusive Rolex collections and expert staff
- Insider tip: Schedule an appointment for a personalized shopping experience and to view limited edition pieces.
Dining and People-Watching
Passeig del Born isn't just about shopping; it's also a fantastic spot to unwind and watch the world go by. The boulevard is lined with chic cafés and restaurants that offer both local and international cuisines.
Cappuccino Born - Grand Café
With its stylish interior and prime location, Cappuccino Grand Café is a favorite among locals and tourists alike. Whether you're stopping for breakfast, lunch, or a leisurely afternoon coffee, this café offers a delightful menu and an inviting atmosphere.
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Glam café-brasserie attached to Hotel Cappuccino. Good for leisurely breakfasts, solid burgers & salads, and elegant interiors curated by Jacques Grange.
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Great coffee even if ratings sit around 3.5 ★ – it’s the ambience that shines.
OMBU Tapas & Cocktails
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Creative, globe-inspired tapas – think tuna cornettos and spicy pad-thai prawns – plus a serious cocktail list.
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Bustling terrace right on the plane-tree promenade, so book ahead for sunset.
BORN 8
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All-day Mediterranean with an enviable street-level terrace.
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Highlights: “Tapas Tower”, king-prawn-and-mango ceviche and the namesake cheesecake. Casual-chic vibe that draws locals for after-work vermut.
De Tokio a Lima
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Rooftop of Boutique Hotel Can Alomar, overlooking the sphinx statues.
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Nikkei (Peruvian-Japanese) meets Mediterranean – try the ceviche and 24-hour Iberian pork. Perfect for a long lunch with views.
KOA Grill & Cocktails
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One doorway off the Born (C/ Sant Joan 3)
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Wood-fired starters, prime steaks and Hawaiian-inspired cocktails in a sleek, industrial space.
Wine & Food
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Tiny wine bar just behind the avenue (C/ Sant Feliu 13A).
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Huge by-the-glass list, beef-carpaccio-to-die-for and friendly pricing.
- A local favourite for unhurried evenings.
Bar Bosch
- Palma institution since 1936 at the Born’s upper plaza.
- Order a llonguet sandwich and watch the world stroll by – quintessential people-watching.
Art and Culture
Passeig del Born is not just about shopping and dining; it's also a cultural hub. The Casal Solleric, a beautiful baroque palace, hosts art exhibitions and cultural events throughout the year, providing visitors with a glimpse of Mallorca's vibrant arts scene.
- Location: On Passeig del Born
- What makes it special: Its stunning architecture and diverse art exhibitions
- Insider tip: Check the schedule in advance to catch one of the temporary exhibitions or cultural events.
The Fountain at the End of Born
As you reach the end of Passeig del Born, you'll be greeted by a beautiful fountain in Plaça de la Reina. This area holds historical significance as it marks the boundary between the old city wall and the modern expansion of Palma. The fountain adds a touch of serenity to this bustling boulevard, making it an ideal spot to pause, take in the views, and reflect on the rich history and vibrant culture that surrounds you.
Conclusion
Passeig del Born is more than just a street; it's a journey through history, style, and culture. Whether you're exploring its luxury boutiques, savoring a coffee at a chic café, or admiring the artistry of Casal Solleric, this iconic boulevard offers a quintessential Mallorcan experience. As you stroll along its elegant path, you'll discover why Passeig del Born is cherished by both locals and visitors as the heart of Palma's charm and sophistication.
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Mentioned in This Guide
Explore all the locations mentioned in this guide on the map below.
Louis Vuitton Palma De Mallorca
Pg. del Born, 19, Centre, 07012 Palma, Illes Balears, Spain
Rialto Living
Carrer de Sant Feliu, 3, Centre, 07012 Palma, Illes Balears, Spain
Casal Solleric
Pg. del Born, 27, Centre, 07012 Palma, Illes Balears, Spain
Cappuccino Born
Pl. del Rei Joan Carles I, 9, Centre, 07012 Palma, Illes Balears, Spain
zara
Del, Pg. del Born, 25, Centre, 07012 Palma, Illes Balears, Spain
Plaça de la Reina
Pl. de la Reina, Centre, Palma, Illes Balears, Spain
Relojería Alemana - Official Rolex Retailer
Pg. del Born, 19, Centre, 07012 Palma, Illes Balears, Spain
Bar Bosch
Pl. del Rei Joan Carles I, 6, Bajos, Centre, 07012 Palma, Illes Balears, Spain
OMBU Passeig del Born
Pg. del Born, 5-7, Centre, 07012 Palma, Illes Balears, Spain
KOA Grill & Cocktails
Carrer de Sant Joan, 3, Centre, 07012 Palma, Illes Balears, Spain
Born 8
Pg. del Born, 8, Centre, 07012 Palma, Illes Balears, Spain
Wine & Food Restaurant
C. del Sindicat, 3, Centre, 07002 Palma, Illes Balears, Spain
de tokio a lima
Carrer de Sant Feliu, 1, Centre, 07012 Palma, Illes Balears, Spain